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	<title>Pixels &#38; Dots &#187; marketing-strategy</title>
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	<description>Pixels &#38; Dots a Cincinnati, Ohio Web Design Agency</description>
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		<title>Importance of Social Media to your Advertising efforts</title>
		<link>http://blog.pixelsanddots.com/social-media-advertising/</link>
		<comments>http://blog.pixelsanddots.com/social-media-advertising/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 18:55:30 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=174</guid>
		<description><![CDATA[Social Media is quickly becoming an important component to Search Engine Optimization efforts.  Entries on social networking sites are now being indexed by Google, both positive and negative.  These entries can be made by anyone, your competitors, customers or potential customers and can compete with your own Search Engine Optimization efforts.  It&#8217;s important to both monitor [...]]]></description>
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		<title>How to incorporate an established brand into a web design…</title>
		<link>http://blog.pixelsanddots.com/established-brand-web-design/</link>
		<comments>http://blog.pixelsanddots.com/established-brand-web-design/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 17:55:43 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=102</guid>
		<description><![CDATA[When creating a web site for an established brand, we consider existing variables such as; typefaces, colors, differentiation, target audience, your brand promise and overall brand integration as our starting point.  We evaluate the existing brand elements and brainstorm on how we can use these elements to make a smooth transition to the web.  Some [...]]]></description>
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		<title>Branding Strategies for a changing Advertising Climate.</title>
		<link>http://blog.pixelsanddots.com/branding-strategies-advertising/</link>
		<comments>http://blog.pixelsanddots.com/branding-strategies-advertising/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 18:56:08 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[webdesign]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=97</guid>
		<description><![CDATA[Social networking is the fastest growing segment of the Internet right now. Social networks are the highest-traffic category of web sites.  Social networking is diluting mass marketing advertising.  Large corporations can no longer count on broadcasting their messages to consumers. The word-of-mouth method that was previously prevalent before broadcasting became the norm is back.  When [...]]]></description>
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		<title>The 10-Second Window</title>
		<link>http://blog.pixelsanddots.com/10-second-window/</link>
		<comments>http://blog.pixelsanddots.com/10-second-window/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 19:13:57 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[webdesign]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=86</guid>
		<description><![CDATA[When customers are searching for products or services across a variety of sites in a competitive market, decisions about a site&#8217;s professionalism are often made within 10 seconds of viewing the home or landing page. In this brief time customers gather a surprisingly broad range of impressions including: company size, product range, product offering, brand, [...]]]></description>
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		<title>10 Branding Steps I Use</title>
		<link>http://blog.pixelsanddots.com/great-branding-steps/</link>
		<comments>http://blog.pixelsanddots.com/great-branding-steps/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 22:07:02 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=70</guid>
		<description><![CDATA[In recent years, it has become more difficult to reach audiences. Advertising mediums have become increasingly fragmented. People are bombarded every day with thousands of advertising messages. With these changes, branding has become a more crucial factor in the success or failure of a business. The following are my list of 10 branding steps that [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>SEO as part of your advertising and marketing budget</title>
		<link>http://blog.pixelsanddots.com/seo-budget/</link>
		<comments>http://blog.pixelsanddots.com/seo-budget/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 19:04:57 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[webdesign]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=59</guid>
		<description><![CDATA[Many traditional forms of advertising, such as, phone book and printed directories, are fading out. More and more people are searching online, via search engines. Therefore, advertising dollars, previously used on these types of printed advertising should now be pumped into search engine optimization. The need for people to be able to find your business [...]]]></description>
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		<title>So you have a website… now what?</title>
		<link>http://blog.pixelsanddots.com/better-website-designing/</link>
		<comments>http://blog.pixelsanddots.com/better-website-designing/#comments</comments>
		<pubDate>Fri, 21 Aug 2009 17:59:50 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=54</guid>
		<description><![CDATA[You worked very hard to build a great web site. You spent many hours pondering over the copy, colors, and images. You worked hard to get everything just right and it’s finally finished. Or is it? You can have the best web site, but it won’t matter if no one can find it buried beneath [...]]]></description>
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		<title>Why is it important to have a brand id for my business?</title>
		<link>http://blog.pixelsanddots.com/brand-business-id/</link>
		<comments>http://blog.pixelsanddots.com/brand-business-id/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 12:22:48 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=44</guid>
		<description><![CDATA[A strong brand identity can make your business stand out from the crowd. People are bombarded everyday with thousands of marketing and advertising messages. They are receiving messages from the television, radio, billboards, internet, and cell phone. Having a brand id and consistently reinforcing your message and your image in the consumers mind increases your [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How can I use LinkedIn for my business?</title>
		<link>http://blog.pixelsanddots.com/linkedin-for-business/</link>
		<comments>http://blog.pixelsanddots.com/linkedin-for-business/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 21:00:28 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=35</guid>
		<description><![CDATA[When I first started using LinkedIn, I used it mainly as I would a regular rolodex. I wasn’t sure how it would benefit me. I thought of it as, just a rolodex, someplace that I could store my names, phone numbers, addresses and emails. I quickly found that it is much more powerful than a [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>What is Twitter?  How do I use it for business?</title>
		<link>http://blog.pixelsanddots.com/twitter-business-strategy/</link>
		<comments>http://blog.pixelsanddots.com/twitter-business-strategy/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 15:37:59 +0000</pubDate>
		<dc:creator>Angela Davis</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[marketing-strategy]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://blog.pixelsanddots.com/?p=21</guid>
		<description><![CDATA[The first time I used twitter, I spent a few hours on their web site setting everything up, also, downloading and setting up the widget, so that my “tweets” would appear on my web page. I head up the Marketing Department at my Company, so we were all trying to figure out how we could [...]]]></description>
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